As tourists throughout the world are exposed to increasingly varied experiences and cultures, it becomes important to expose tourists especially those that visit the continent to African cultures, basically taking advantage of Africa’s diverse cultures to create indelible experiences in the minds of tourists. This will encourage local community participation in tourism, create economic opportunities for the ‘local’ population thereby growing the economy from Bottom –up.
This was the vision of Otunba Wanle Akinboboye, our founder and president when he founded the lacampagne Tropicana forest river and beach resort in 1984. We are proud of the fact that our brand is the first ever African themed Resort brand in the world
Our brand offerings are weaved around Africa’s culture and hospitality and this has created tremendous economic opportunities for the people living in our host communities and immediate environs. This is because our brand unique African theme creates job opportunities for such indigenes that would not normally be available in a western type tourist establishment. We adopted African style architecture and buildings, this indigenous construction methods have therefore created jobs for persons skilled in the indigenous crafts of roof thatching (for roofs), mat making (used for ceilings) and talking drums (used as door bells).
The La campagne Tropicana Resort brand is experiencing tremendous growth with franchises in lagos State, Kogi State and Nassarawa state in Nigeria and Akosombo in Ghana, Grand Bassam in Coted’ivoire and Wolyta Soddo in Ethiopia. We are particularly honored that our brand is creating ripple economic impacts and employment to families in our rural host communities.